On March 19th, Yotai and Zhenhua Electric Power Group, a well-known large-scale electric power construction group in Henan Province, signed a regional market cooperation and development agreement, and the two parties will complement each other's resources to carry out comprehensive cooperation in the field of new energy in Xinyang City, Henan Province.

Zhenhua Group, established in 2010, is a comprehensive group company integrating engineering construction, high and low voltage electrical equipment, R&D and production of intelligent equipment, and operation of new energy construction. It has a total of more than 380 personnel including constructors, engineers, and various professional technicians. Zhenhua Group has obtained multiple invention patents and utility model patents, and has successively obtained national qualifications such as Class A for construction and installation of electromechanical engineering, Class II for transmission and transformation engineering, and Class II for general contracting of power engineering. Up to now, Zhenhua Group has undertaken projects for many well-known enterprises such as SPIC, State Grid, China Energy Construction Group, China State Construction Group, Datang Group, China Resources Group, CGN Group, Country Garden Group, Mingyang Group, Muyuan Group, and Simplot Foods, covering more than 20 provinces and cities nationwide.

According to the agreement, this cooperation will cover various aspects including "building regional model markets, acting as agents for each other's sales, joint bidding, developing energy storage projects, and constructing and operating charging and swapping stations." Different from framework agreements, this cooperation explicitly specifies details such as "2024 financial sales plan goals, quality assurance system, multi-level price system, price protection mechanism, mutual financing, incentive mechanism, and regional cooperation exclusivity clauses."

Opening a "sales special zone" in Xinyang, Henan, is another key action of Yotai to practice the 4P marketing theory and implement the concept of "walking on two legs: large customer sales + channel sales." Through this cooperation, Yotai will enable technological innovation to sprout marketing innovation wings.